Privacy Policy

This policy explains how Yuki Lab handles personal information on yuki-lab.com, its subdomains, and its native apps. The Japanese version (日本語) is the authoritative text; this English translation is provided for convenience.

Last updated: October 12, 2026

Contents

Article 1. Basic policy and scope

Yuki Lab (“we”), which operates yuki-lab.com and its subdomains (for example reversi.yuki-lab.com and shogi.yuki-lab.com) as well as native applications, establishes this privacy policy (the “Policy”) to handle your personal information appropriately.

The Policy applies to the following services provided by Yuki Lab:

Terms used in the Policy follow the definitions of the Act on the Protection of Personal Information of Japan.

Article 2. Information we collect

Information you provide

  • On some services (including but not limited to Reversi Web), the email address, password and other details entered through the optional account registration feature.
  • On some services (including but not limited to Reversi Web), information required for payments. Credit card details are stored by our payment processor, Stripe; we cannot view card numbers. We can view a summary of transaction history in the Stripe dashboard.
  • If you use in-app purchases (Google Play) in the app versions, purchase information provided by Google (purchase token, order number, product ID, subscription status, expiry date, etc.). Payment method details are managed by Google and are not collected by us. We store these to verify purchases and to provide and restore premium features.
  • Anything you enter into our contact forms.
  • Any other information you provide to us.

Information collected automatically

  • Behavioural data collected through Google Analytics, Microsoft Clarity and similar tools (pages viewed, clicks, etc.).
  • Advertising-related information from Google AdSense (websites) and Google AdMob (app versions), such as ad impressions and measurement cookies.
  • In the app versions, the advertising identifier (advertising ID) and device identifiers. These are used for ad delivery, measurement and fraud prevention and are sent to Google (AdMob).
  • Records of online rated matches on Reversi Web (the move record, the time taken for each move, whether the player left the screen during the game, the device type, the ratings before and after the game, and player identifiers). These are retained for a limited period to investigate and prevent cheating, such as the use of external software during a game.
  • On Shogi Web, the rating for online matches and a backup of your records (settings, progress, display name, record totals and the move records of your latest 100 games, including opponents' display names), together with a per-device identifier linked to them. The backup is kept so that the data can be restored if your browser deletes its saved data automatically, and is deleted once 180 days have passed since your last use.
  • Records of online matches against random opponents on Shogi Web. These are kept for up to three months to investigate and prevent cheating, such as the use of external software during a game, and are not provided to third parties.
  • Other data collected automatically.

Article 3. Purposes of use

Under the Act on the Protection of Personal Information, we may use the collected information for purposes such as the following.

  • Creating and authenticating accounts, and providing features that use accounts.
  • Managing payments and subscriptions, processing payments, sending important payment-related notices, and providing paid features.
  • Responding to enquiries.
  • Sending notices of various kinds.
  • Preventing fraud and abuse.
  • Analysis for usability and feature improvement through Google Analytics, Microsoft Clarity and similar tools.
  • Ad delivery, measurement and fraud prevention through Google AdSense, Google AdMob and similar services (including the use of advertising identifiers).
  • Saving records and settings, and restoring them if your browser deletes its saved data.
  • System maintenance, security and troubleshooting.
  • Compliance with laws and the exercise or defence of legal rights.
  • Otherwise operating and improving the services appropriately.

When we receive a request based on the law regarding notification or disclosure of purposes of use, we will respond without delay, except where the law provides otherwise (a fee, described below, applies).

Article 4. External services and transmission of information to them

Our websites and app versions use the external services below, and information is sent from your browser or app to each company. This is our public notice under Article 27-12 of Japan's Telecommunications Business Act (the authoritative Japanese text is here). Not every site or app uses all of them.

Google Analytics

Recipient: Google LLC and its affiliates

Information sent: information about your browser, device and connection (including your IP address), approximate location, pages you view and your actions on them, and identifiers stored in cookies

Purpose: We use it to analyse usage and improve our services. Google uses it to analyse browsing trends and history.

Google AdSense

Recipient: Google LLC and its affiliates

Information sent: information about your browser, device and connection (including your IP address), pages you view, ad impressions and clicks, and identifiers stored in cookies

Purpose: We use it to show ads that cover the cost of running our services. Google uses it to deliver ads and other information.

Google Ads

Recipient: Google LLC and its affiliates

Information sent: information about your browser, device and connection (including your IP address), pages you view, and identifiers stored in cookies

Purpose: We use it to measure the effectiveness of our own ads and to show our ads to people who have visited our sites. Google uses it to deliver and measure ads.

Microsoft Clarity

Recipient: Microsoft Corporation

Information sent: information about your browser, device and connection (including your IP address), pages you view and what they display (with text typed into input fields hidden), records of your actions on them (clicks, scrolling and mouse movement), and identifiers stored in cookies

Purpose: We use it to find parts of our services that are hard to use and improve them. Microsoft uses it to provide and improve Clarity and for advertising (Microsoft Advertising).

Cloudflare Web Analytics

Recipient: Cloudflare, Inc.

Information sent: information about your browser, device and connection (including your IP address), the URL of the page you view and the referring URL, how long the page took to load and to respond to your actions, how much the layout shifted and which on-screen elements shifted, and browser memory usage (no cookies are used)

Purpose: We use it to understand traffic and page speed. Cloudflare uses it to provide this service.

Google Fonts

Recipient: Google LLC and its affiliates

Information sent: information about your browser, device and connection (including your IP address), and the domain name of the site you are viewing

Purpose: We use it to display text correctly. Google uses it to deliver fonts and improve that service.

Tailwind CSS

Recipient: Tailwind Labs Inc.

Information sent: information about your browser, device and connection (including your IP address), and the domain name of the site you are viewing

Purpose: We use it to display page designs correctly. Tailwind Labs uses it to deliver this program.

cdnjs

Recipient: Cloudflare, Inc.

Information sent: information about your browser, device and connection (including your IP address), and the domain name of the site you are viewing

Purpose: We use it to load the program that displays QR codes. Cloudflare uses it to deliver this program.

Stripe (checkout page)

Recipient: Stripe, Inc. and its affiliates (including Stripe Japan K.K.)

Information sent: information about your browser, device and connection (including your IP address), language settings, pages you view, and records of your actions on them (including mouse movement)

Purpose: We use it to process payments and prevent fraud. Stripe uses it to provide its payment services, detect fraud, and analyse and improve its services.

Google AdMob (app versions)

Recipient: Google LLC and its affiliates

Information sent: information about your device and connection (including your IP address), the app you are using, ad impressions and clicks, and device identifiers including the advertising ID

Purpose: We use it to show ads that cover the cost of running our apps. Google uses it to deliver ads and other information.

For details of how each company uses the information, see the pages of Google, Microsoft, Cloudflare and Stripe. You can control ad personalisation from Google's Ad Settings and stop sending data to Google Analytics with the opt-out add-on.

In addition, during matches against random opponents on Shogi Web, the number of times and the length of time you switched to another screen or app during your own turn are sent to our server together with your moves, to investigate and prevent cheating.

External services used to provide our services

We update this article when we add or change external services. In every case they are used within the purposes set out in Article 3.

Article 5. Disclosure to third parties

Article 6. Security measures

Article 7. Requests for disclosure and similar matters

We respond without delay to requests under the Act on the Protection of Personal Information for “disclosure and similar matters” (notification of purposes of use; disclosure of retained personal data or records of third-party disclosure; correction, addition or deletion; suspension of use or of third-party disclosure), and to other requests based on the law, subject to the exceptions set out in the Policy.

Article 8. Disclosure of the operator's name and address

We disclose these without delay upon request from the person whose personal information we handle, or from someone who uses or is considering using our services.

Article 9. Use of cookies and similar technologies

Article 10. For residents of the EU/EEA and the UK

Article 11. Revisions

The Policy may be revised in line with changes in the law or in our services. Important changes will be announced on this page or within the services.

Article 12. Enquiries and complaints

For enquiries or complaints about the handling of personal information, please contact us through this form, selecting “Enquiry or complaint about the handling of personal information” as the type of enquiry.